Ragan.com Profiles B&L Communications Team

Ragan.com today profiled the Bausch & Lomb communications team, a pleasant outcome of a few passing remarks that I made while speaking at the PRSA Conference a few weeks ago. I'm fortunate to have the best team in the industry!

Click here for the full story.

A Success Story 60 Years in the Making: Ad Council of Rochester

On Dec. 2, 1949, the annual Rochester (N.Y.) Advertising Dinner honored Waldo "Pete" Potter, Eastman Kodak Company's director of advertising. During his remarks that evening, Mr. Potter suggested that in light of the work being done by the national Ad Council, there might be the opportunity to do something similar in Rochester. He asked the group to take up that charge, and the organization was incorporated the next year.

Tomorrow morning, 60 years to the day of its conception, the Ad Council of Rochester will kick off a year of reflection and outreach with a professional development session (which I have the honor of conducting) as well as a celebration of all it's done in the region over six decades.

This non-profit organization is like no other in the U.S. -- it is not part of the national Ad Council, and only focuses on programs in the greater Rochester region. It's built on a "pay it forward" model -- communications professionals, media outlets and businesses all come together to strengthen non-profits and in doing so, strengthen the entire community.

If you've been among the thousands of Ad Council of Rochester volunteers, drop me a note, and we'll make sure you're listed during the 60th year festivities. If you're a lapsed volunteer or a interested in making a difference using your professional skills, click here to become involved.